
Sara Karlovitch
Associate EditorSara Karlovitch is an associate editor with Marketing Dive. After graduating from the University of Maryland in 2020 with degrees in journalism and government, she worked as a medical journalist before joining the Marketing Dive team. When not writing, she enjoys martial arts and trail running.
305 articles by Sara Karlovitch
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Degree crashes onto social media to encourage testing limits
June 9, 2023 -
Salesforce brings new generative AI tools to marketers
June 8, 2023 -
Keurig partners with Rolling Stones for iced coffee kit
June 7, 2023 -
AB InBev’s Michelob Ultra becomes NBA’s first global beer partner
June 6, 2023 -
Energy Drink Zoa adopts gender-neutral identity for major refresh
June 5, 2023 -
How luxury brands can drive results for paid ads on LinkedIn
June 5, 2023 -
Streaming is still causing chaos — here’s what the numbers say
June 2, 2023 -
Frito-Lay makes largest-ever investment in women’s sports for World Cup
May 31, 2023 -
LinkedIn emphasizes the power of networking in global push
May 30, 2023 -
Chipotle gears up for a fight with Street Fighter 6 activation
May 25, 2023 -
Peloton’s latest brand revamp arrives as revenue drops 22%
May 24, 2023 -
Kraft Singles refreshes brand with bold colors, easier-to-open packaging
May 23, 2023 -
As tech firms embrace AI, consumers remain wary — here’s what the numbers say
May 19, 2023 -
Netflix boosts ad-supported tier with new product, measurement options
May 19, 2023 -
WBD unveils robust advertising options for Max ahead of May 23 launch
May 18, 2023 -
AB InBev’s Kona beer surfs into summer with new name, brand refresh
May 17, 2023 -
NYX celebrates LGBTQIA+ gaming communities in new Pride campaign
May 16, 2023 -
Coors Banquet celebrates legacy by helping entrepreneurs start their own
May 15, 2023 -
Roblox grows revenue, users despite flagging metaverse buzz
May 11, 2023 -
Miller High Life, Planters nod to dive bars and ballparks in co-branded push
May 10, 2023 -
Alcohol purchasing trends are changing — here’s what the numbers say
May 8, 2023 -
AB InBev showcases strong Q1 results, resilience in face of recent controversy
May 5, 2023 -
Molson Coors’ bigger bets on marketing pay off as sales grow
May 4, 2023 -
CMOs face even shorter tenures but some move on to bigger roles
May 3, 2023 -
Jim Beam encourages togetherness in ad set to ‘Sweet Caroline’
May 2, 2023